From: Alan and Carmel Brain <aebrain@w...>
Date: Wed, 17 May 2000 02:02:09 GMT
Subject: [OT]Re: A big problem for the next 100 years
Subject: Bugger Toyota loses right to "B*gger" ad April 1, 2000 - In a landmark decision, the Australian Commercial Practices Court today ruled that Toyota is no longer allowed to run its advertising campaign based on the word "Bugger". Explained Court spokesman Loof Lirpa, "Some time ago Microsoft took out an injunction against the use of the word 'Bugger' in Toyota's ad. It was argued that 'Bugger' had been associated with Windows far longer and far more deeply than with Toyota's utes." Lirpa went on to suggest that every Windows user in the world uses the word at least once a day as a direct result of using Windows. "No other product has ever achieved that degree of market recognition and for Toyota to muscle in on it was clearly a breach of commercial etiquette and, ipso facto, copyright." Microsoft is now planning a media-wide campaign using their catch-word. A copy that has been leaked to us shows several familiar faces :- Steven King is shown saving the last page of his new 800 page blockbuster in Word and then re-opening it to find that it has been reduced to three smiley faces and half a dozen Japanese characters. He smiles wanly at the camera and says "......" Kerry Packer is shown shaking his head knowingly and muttering "......" when he discovers that the spreadsheet on which he based his latest $4 billion takeover has suffered from the notorious Excel "four sevens are thirty six" feature and that the Ayer's Rock Hot Pie Company is somewhat overvalued. The head of the CIA (with his faced pixilated) is shown shouting "....."on finding that Outlook has just e-mailed the entire contents of his hard drive to the head of the KGB. She, in turn, says "byugyah" when the file is found to be in last year's Access format. A spokesthing for Microsoft commented, "This is a logical move for the