[GZG] [OFFICIAL] UK VAT changes.....

1 posts ยท Nov 30 2008

From: Ground Zero Games <jon@g...>

Date: Sun, 30 Nov 2008 22:29:54 +0000

Subject: [GZG] [OFFICIAL] UK VAT changes.....

Temporary UK VAT reduction from 17.5% to 15%:

As most of you will be aware unless you've been hiding under a rock for the
last couple of weeks, our esteemed Government has decided to reduce UK VAT to
15% for a limited period; this move is (supposedly) to help UK businesses in
these difficult times. Some businesses will choose to pass this small saving
on to the customer in the hope of increased sales, while others will keep
their prices the same and use the tiny bit of extra profit to help pay the
bills. We have thought long and hard about what we should do about it, and in
the end have decided on this: for DECEMBER ONLY, we are going to apply the
change as a saving to all UK and European (EU) customers in the form of a 2%
price reduction, by multiplying the total cost of all relevant orders by 0.98;
we will NOT be showing this change in the individual item prices on the
webstore, but will make the adjustment when charging
the order. US and other non-EU orders will remain the same as they
were before, because we will still be charging you the ex-VAT price
and taking off the little bit extra, which will have the same end result as
the deduction of the old VAT rate. Then, at the start of January 2009, we will
apply a 2% price increase to all items which
will effectively return all UK/EU prices to their old levels, and
mean a 2% price increase on non-EU orders (because we will now be
deducting less VAT). This all sounds horribly complicated, but the bottom line
is that wherever you are in the world, if you buy in December you will save 2%
compared with orders placed in January and after.